Welcome to In the Pink

People often ask us about how In the Pink came to be.  We are dedicating this page to the story behind its conception.

In the Pink is a non-profit (501c3) boutique serving women, men, and children with all types of cancer.  This unique concept is the only one of it's kind in the nation.  We have everything in one location that the cancer patient will need during treatment.  It is our hope that you will be able to find what you need here.  If not, please ask.  Most often, we can assist you in getting something that we don't know about yet!  The cancer industry is ever-changing and we try to keep up, so please keep us informed if you hear about an item we may need to know about.  We appreciate your help in making us the best we can be.

Great Non-Profits

Fourth Annual Netti Kayak Challenge to benefit In The Pink

September 12, 2019

October 4 – 5th, 2019 the Fourth Annual Netti Kayak Challenge will benefit In The Pink. They will have a catch, photo, & release and cash prizes. Click here for more details.

Read More

In the Pink Holiday Hours

July 2, 2019

In the Pink will be closed on July 4th and 5th!

Read More

Gallery: First Tea Party in Sarasota

May 23, 2019

Sarasota had their first tea party on Saturday, May 11th.

Read More

Celebrate the Music of Life Event

May 14, 2019
Read More

Donation from St. Paul’s Catholic Church Council of Catholic Women.

May 1, 2019

St. Paul’s Catholic Church Council of Catholic Women Arddy Farrell, President Sandee Connolly, Service Commission Chairman and head of the Philanthropy Committee Fr. Michael Houle, Pastor

Read More

In the Pink — A Victim of Fraud

December 12, 2018

Dear In the Pink Family & Friends, I want to make you all aware of a situation that has occurred at In the Pink, resulting in a direct loss of $13,416.96. This of course, is alarming and has left In the Pink with a debt to someone that appears to be unrecoverable through insurance, the bank,…

Read More

Closed on Labor Day

August 22, 2018

All In the Pink locations will be closed Monday, September the 3rd, 2018 in observance of Labor Day.

Read More

Netti Kayak Challenge

August 7, 2018

Third Annual Netti Kayak Challenge Catch, Photo, & Release October 5-6, 2018 Registration $50 includes dinner Friday & Saturday, and t-shirt Cash prizes awarded to 1st through 5th places Benefits in the Pink

Read More

We are open!

February 5, 2018

We have moved our Jacksonville downtown shop to a new larger location at 3547 Hendricks Avenue, Jacksonville, Florida 32207 You can calls us at (904) 396-5515. Come visit us!

Read More

Play 4 Kay

January 22, 2018

This is a girls basketball game for all survivors (any type of cancer) being held this Thursday, Jan. 25th at 7pm at Bishop Kenny.  Admission is free to survivors and their family.  They will be honored at half-time.

Read More